The headline is a piece of text that appears on top of an article in a newspaper, above the byline, and is the main title. The headline sums up the main essence of the news story in very few words. It is often used to grab attention and deliberately covers or misinterprets the content of the article itself. When the contents of the article are in a way covered by the headline, the goal is for people to get interested and to actually read the text. But there also exists the option for the headline to be manipulative (especially in news related to politics), where the goal is for people who didn’t read the whole text to believe something different than what the truth is.
Zapping
Zapping is a term that refers to a process in which an individual in order not to see any commercials uses the television remote to change to a different channel/s.