Blog

A blog is a relatively new form of communication. It is a way for ordinary people to share opinions, ideas, and thoughts. Blogs could be made in a form of commentary or a diary. With the development of the internet industry and the hosting services getting cheaper, and more widely available, resourceful entrepreneurs started creating the so-called affiliate blogs in which they share seemingly unbiased information for a product (or group of products). Yet, the owners of these affiliate blogs are making a profit from each sale of the products they are sharing information about. Affiliate blogs could be considered a form of advertorial, although they are more like a catalog of advertorials.

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Zapping

Zapping is a term that refers to a process in which an individual in order not to see any commercials uses the television remote to change to a different channel/s.

Whistleblower

A whistleblower is an individual that leaks out or discloses information on wrongdoings, illegal activities, or other incriminating information to others within an organizational setup or to the general public.

Victorianism

Victorianism is a term that was used to refer to the beliefs, values, art, and culture that were prominent towards the end of the 19th century in the British Empire. Victorian values influenced parts of society like sexual restraint, preference for a strict social...

Variable

A variable is any aspect of the environment that the value of which could be changed by an external factor or by itself. A variable could be things like age, temperature, income, number of words, day of the week, etc. Variables could be: Independent variables...

Validity

Validity is a term from statistics. It refers to the degree to which a phenomenon that was meant to be measured is actually being measured.



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