Communication Glossary

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Downward Communication

Downward Communication is a term that refers to the direction of information flow. As the term itself suggests, it is referring more precisely to the downwards flow of information. It, usually follows the organizational hierarchy. Any possible answers are moving along...

Display Ads

Display Ads are advertising type that displays images, logos, and other visual elements. This type of ad is usually found in posters, billboards, flyers, websites, etc.

Development Journalism

Development Journalism is a type of journalism that focuses on development in society by reporting on the need for development, obstacles, and actions, taken by the government, successful projects, etc. Development journalism depends on the investigative style of...

Development Communication

Development Communication is a concept, an approach, or philosophy that deals with the use of communication and its principles or techniques. The goal of development communication is to develop and improve society.



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