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Reducing or shortening a word or phrase, such as shortening of "Metropolitan" to "Metro". Abridgment affects signifiers, not words (ie nonverbal or linguistic signifiers). The slightest nod from a person's repertoire of nonverbal communication gestures can replace the...
The process by which certain features of a phenomenon or reality are chosen for consideration and others are downplayed; the product obtained by such a process is ens rationis, a state of mind; his being is available only in thought. If we focus on human beings only...
A term proposed by A.J. Greimas and accepted by narratologists to indicate the most essential categories of the development of the plot. From the beginning, Greimas suggested having three such categories, each in binary opposition: Subject/object; Sender/recipient;...
Actantial Analysis is the analysis of the narrative in terms of actants, abstract functions, located at the level of the deep structure. For narratologists such as Roland Barthes and A.J. Greimas narrative discourse has both a superficial and a deep structure. What...
A term proposed by Kenneth L. Pike to denote the most basic units of communicative behavior, whether verbal or nonverbal. What is the phoneme for linguistic research as a system of aural signs is the same acteme for the study of communications as a behavioral system....
A completely and truly free course on Semiology (Semiotics). Learn about the meaning of signs, how and why did the field emerged. What is the relationship between the street signs and the signs that we use every day - words.